Startup Basics

Last Updated: September 20, 2023 By TRUiC Team

The startup ecosystem is vast and dynamic, and navigating it requires a solid grasp of the basics. Our Startup Basics hub aims to provide that foundation. It offers straightforward definitions, in-depth articles focused on cultivating an entrepreneurial mindset, insights into current market trends, and a plethora of advice to steer you smoothly from conception to launch.

Featured

What Is a Startup?

We explain what a startup company is, how startups are typically funded, and more.

https://startupsavant.comWoman working on a business model for her startup.

Best Startup Business Models

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Startup Business Checklist

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How to Start a Startup

Definitions

MVP written on letter board next to sticky note stating, minimum viable product.

What Is a Minimum Viable Product?

We define what a minimum viable product (MVP) is, examples of MVPs, and how you can build your own.

What Is Product-Market Fit?

This guide defines product-market fit, why it is important for startups to understand, and how to find it for your startup.

Woman working to define her company’s unique value proposition.

What Is a Unique Value Proposition?

A Unique Value Proposition (UVP) is a clear statement that articulates the exclusive benefits a product or service offers to customers.

What Is a Startup Accelerator?

Startup accelerators are programs that provide education, coaching, and funding to early-stage, growth-oriented businesses.

Entrepreneur Mindset

Anatomy of an Entrepreneur

We cover the major entrepreneur characteristics you need, some ways to gain authority and deal with failure, and much more.

Successful Startups - And What You Can Learn

We’ve gathered stories of the most successful startups that will motivate you to launch your company and become a better entrepreneur.