PushFar Profile

“PushFar is a world-leading mentoring platform, for both individuals and organizations. For individuals, we help people to find a mentor, become a mentor, or do both. For businesses and organizations around the world, we license our technology to help them to run scalable, effective, and efficient internal mentoring programs.”

“PushFar aims to make mentoring accessible, effective, and engaging to everyone, everywhere.”

“Seed Funding — $520,000+.”

“A team of 12, including two co-founders, employees, and contractors.”

“Initially, I was looking for a mentor myself. When I realized it wasn’t easy to find a mentor, I started to explore mentoring. At the same time, I kept coming across HR managers and learning and development teams who were looking to run mentoring programs and seemingly had no way to do this other than through excel spreadsheets. So, I approached my co-founder, and we began to work on the concept of PushFar. We quickly saw appetite and demand for the platform and began to grow our product from there.”

“We considered lots of names. We landed on ‘PushFar’ because it was two syllables, and the domain was available. Ultimately, it reflected what we wanted it to, which is all about career progression, motivation, and drive.”

“Yes, always. I’ve always been interested in the concept of connecting people through the internet and always worked in startups and tech companies.”

“Surprisingly, we didn’t really. I think my biggest concern when we started the business was wondering how we would recruit enough mentors for the mentee demand. However, we didn’t find this to be an issue once we launched as we realized lots of people wanted to share their interests, experiences, and insights to help others.”

“Everyone. Anyone looking for a mentor or to be a mentor can engage with PushFar. For our business offering, we target businesses with 50 or more employees. Ultimately, mentoring can benefit everyone at every level.”

“We use a wide variety of marketing approaches from outbound sales strategies … to more commonly used digital marketing campaigns. We focus a lot on content.”

“We continued to engage with and have conversations with hundreds of different companies, proving the value to them along the way.”

“Primarily, annual recurring revenue (ARR).”

“‘The Tipping Point’ by Malcolm Gladwell.”

“Trello. Every time.”

“The amount of time spent on everything other than the product. So, legal, accounting, fundraising, team building, etc.”

“Get an early night! I make sure I’m in bed early when I can.”

“I try to exercise every day, combined with people-focused work. Talking, engaging with, and meeting our customers is a huge motivator.”

“As a marketing campaign manager for an ad network. It taught me the basics of business operations, startup structures, and people/interpersonal skills.”

“Fake it till you make it works to get started. Money is as honest as anything gets.”

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