Founder of Fintech Startup FilmHedge Shares Their Top Insights

FilmHedge co-founder.

Any entrepreneur can tell you, launching a startup is a learning process. Therefore, one of the best things you can do prior to launching a startup of your own is to learn from those who have blazed the trail. Jon Gosier, founder of fintech startup FilmHedge, shared valuable insights during our interview that will inspire and motivate aspiring entrepreneurs.

What advice do you have for aspiring entrepreneurs?

“Don’t be deterred by people who tell you ‘no’ or who pass on investing in your company/vision. Nos help you understand how the status quo sees the world, and it’s your job as a founder to shatter the status quo. It doesn’t matter how many nos you get; either you succeed and the status quo changes because you did, or you give up, and things stay the same. It’s a binary outcome.”

What is the best method you’ve found to avoid burnout as an entrepreneur?

“Take time in the middle of the day to be entertained or decompress. I don’t need a whole vacation or week off to recharge. Just give me like an hour a day.”

What is your advice for coming up with a unique startup idea?

“For me, it always starts with solving a very specific problem, usually one that I’ve experienced first-hand. A great startup devours a problem (or set of problems), breaks them down into bits, mixes the components up, so they all work differently, and then re-builds a solution at scale.”

What is your advice for overcoming challenges and failure?

“Failure is just warming up for success. Think of it like working out. If you go running or swimming without stretching first, you might get a cramp. Your body was unprepared. Failing helps you warm up so when you finally do find success, you don’t mess it up. Learn to appreciate that.”

What is the biggest lesson you learned and what can aspiring entrepreneurs take from it?

“Do your warm-ups. Try extra hard to fail at something every day. Before you know it, you’ll become an expert at not-failing … and therefore succeeding without even trying.”

What is the best advice you’ve ever received?

“Someone told me to make a list of 10 things I would try to get rejected for every day and track the responses and why. For the first six months, there were so many rejections. But eventually, the column of ‘yes’ was bigger than the column of rejections. It really improved my hustle.”

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