Wed 14 Oct 2015 | By:

5 Reasons Why You Should Start A Digital Business

5 Reasons Why You Should Start A Digital BusinessThe first business I ever created was a digital business;

What I mean by this is that I was only selling digital products. Products that weren’t physical items needing to be manufactured, stored or shipped anywhere. They could just simply be emailed to someone automatically whenever they made a purchase.

I still sell digital products to this day, and on a much bigger level than before. The main difference between back then and now is that when I originally started selling, it was on eBay; and I don’t know how much of an expert you are on eBay’s rules and regulations, but it’s actually against the terms to sell digitally delivered products.

I found this out the hard way when I got suspended several years ago.

Anyway, I’m digressing. A business based around digitally delivered products can be the perfect business for a wide range of people, and so that’s what I want to get into today and also give a few examples of digital products you can start selling incredibly quickly.

Here are 5 reasons why you should start a digital business.


1) There’s a Lot Less Hassle

Digital businesses really don’t require that much effort to set up and keep running. Once you’ve created a product, that’s it. All you need then is some sort of gateway in order to allow people to click a link to purchase it, and the rest is done automatically.

You receive the payment and they receive an email confirmation with the link they can use to download their product!

For example, with the eBooks that I sell, I use a program called e-Junkie to automatically process any sales. It costs only $5 a month, and means that once I create a product and put up a sales page, there is nothing left to do.

Absolutely nothing, except watch the money come in.


2) The Cost is Barely Anything

As I briefly mentioned above with e-Junkie, the cost to set something up to run automatically is incredibly cheap. In terms of actually creating the product, all you’re really looking at is man hours.

If you’re putting together a guide or maybe a piece of software, the time taken to create it is probably going to be the main cost, depending on how in depth you want to go with your products.

But a file such as a PDF itself, which you might use as a format to present a guide to someone, is free to create. Compare this to the costs of manufacturing, storing and shipping something, and you can understand why selling digital products is a good business to get in.


3) Easy to Get Paid for Sharing Your Knowledge

With digital products, it’s an easy way to get paid for sharing your knowledge with the world. For example, many bloggers like myself create eBook guides on how to do something, whereby they’re an expert in.

So instead of the usual short articles they publish, they’ve taken some extra effort to create a more in-depth guide that will help people out a little more, for a little fee for sharing this information.

If you’re someone who loves to share their knowledge with the world, then blogging and selling digital products such as eBooks is the perfect way to go.


4) You Don’t Need Your Own Platform

You don’t actually need your own platform to sell digital products. Whilst this case is the same for physical products what with the likes of eBay and such, it’s still important to mention that there are very good existing platforms for selling digital products.

Just look at Amazon for selling eBooks; many people make a living by using Amazon’s large Kindle platform to promote and sell their own eBooks.

So whatever it is you’re looking to sell, there’s often an existing platform for you to use.


5) Very Little Risk

When you’re selling digital products, there’s very little risk in what you’re doing. If it doesn’t work out, the only thing you’ll have lost is your time. And even then, you still gain knowledge from the experience.

With most types of software that you might use to automate your digital sales, they only charge you once you sell something. So they just take a small fee every time you sell something. Or in the case of e-Junkie, you pay a small monthly fee, which is easily affordable to test things out for a month or two.

GoSpaces don’t charge you until you’ve earnt over $50 every month, so there’s virtually no risk using companies like this to do everything for you.


All in all, selling digital products is something that I love to do. There’s no better feeling than being able to produce an automatic sales machine after going through all the hard work to create your own product. You can be earning money whilst you’re asleep, and not even have to do anything once you wake up.

If you decide that selling digital products is for you, then you obviously need to decide what you’re going to be selling. There are a few different types of products you could look at. Here are a few example that might be right up your street:

1) EBooks

EBooks are probably the most common way for bloggers to monetize their sites, or for authors to earn good income.

They’re relatively easy to create, depending on how in depth you want to go into a subject, and how much you want to charge for your end product.

2) Videos/Music

Video tutorials, or maybe your own music if you’re a musician can be sold digitally, and are a popular option for digital products to sell.

3) Software

If software creation is your deal, then you’re obviously going to be selling it digitally. Software is without a doubt the best performing type of digital product. People are always looking for pieces of software to make their lives easier.

This one is golden. For a quick example of what a software product can look like, check out a business plan software (A good example is LivePlan).

4) Membership Sites

Lastly, membership sites. This is where you people pay monthly, yearly etc. to hold a membership for your website. What this guarantees them is up to you, but it’s normally something along the lines of restricted content that others might not have access to without the membership.

Thanks for checking out this article of creating a digital product business. Hopefully it’s inspired you to start creating your own digital products. Do you sell digital products? Let us know your thoughts by joining the conversation on Twitter.

About Dan Western

Dan Western is the CEO and Founder of, a website for entrepreneurship, Success advice & motivation. Dan is a young entrepreneur who knew from a fairly early age that his true passion was to make money through his own means and to be able to share his knowledge with others. Join him and be inspired on Facebook or follow on Twitter.