Startup Company Volta Partners With Chevrolet to Launch New EV Charging Station Network

By James White Wednesday, February 17, 2021

As electric vehicles (EV) find continued support from investors and become more affordable for the average consumers thanks to businesses and companies like Elon Musk’s Tesla, the challenge of widespread adoption turns to the establishment of EV charging infrastructure.

Without a broad network of charging stations, the nationwide shift toward electric transportation will move very slowly. Luckily, startup companies such as Volta are already addressing this challenge. Coming off of a $125 million funding round led by Goldman Sachs, the tech company announced that the startup EV charging business would be partnering with Chevrolet to raise awareness about the launch of two EV models, which are part of GM’s goal to release 30 new electric vehicles by 2025 and become a carbon neutral business.

"Volta and Chevrolet agree that drivers nationwide are ready to make the leap from gas to electric powered vehicles; partnering to help unveil the new Chevy Bolt EUV is a remarkably natural fit," said Volta founder and CEO Scott Mercer. "To truly transform our country's perception of EV ownership, we need to expand charging infrastructure while simultaneously targeting consumer behavior. Introducing the newest Bolt EUV through a charging network and media platform already situated at all the places consumers like to go will powerfully drive home the accessibility of EV adoption."

A Volta car charging station.

EV Charging Station Networks With Advertising Power

Volta’s charging stations not only serve to provide EV users with more opportunities to charge up for free, but they also provide businesses with eye-catching templates for advertising their products. Featuring large interactive displays, Volta claims that the charging station network built by the tech startup company can reach over 75 million consumers. The business also boasts over 450 million monthly audited impressions.

The EV charging station designed by the startup business offers a variety of ways for companies like Chevrolet to interact with consumers. From dynamic weather changes in the displayed ad to changing the type of vehicle shown on the screen based on the EV currently using the EV station, the startup company presents unique and engaging interaction with users through their EV charging infrastructure. Since the startup business was founded, the company has raised over $275 million from investors.

Summary

As a part of a plan to roll out 30 new electric vehicles and become carbon neutral, GM’s Chevrolet has partnered with EV charging station startup business Volta to advertise the release of the company’s upcoming Chevy Bolt EUV and redesigned Bolt EV. The free charging stations designed by the startup company sport large, interactive displays for advertising and engaging users. Volta claims that their EV charging station network can reach over 75 million consumers.

About the Author


Headshot of James White

James White is a Michigan State University graduate with a BS in Environmental Biology. He is interested in reporting emerging trends in technology, especially with regard to alternative energy and environmental conservation.

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