What Is Deliverect?
Deliverect is a Belgian software-as-a-service (SaaS) startup company that offers a food delivery management POS automated integration system to assist restaurants in managing online delivery orders placed through food delivery companies. With the goal of bringing customers “closer to their own customer base,” the business services restaurants and cafes of all sizes.
The POS system created by the startup company allows customers to connect, manage, and streamline the online ordering, preparing, and delivering process. Third-party delivery systems like Uber Eats, DoorDash, Deliveroo, and more can all be managed through the Deliverect platform.
In addition to a POS management system, customers can also manage their stock and online menus allowing for easier updating. Furthermore, if a business does not already have a POS system in place, Deliverect could provide that service as well.
Operating internationally, the Deliverect platform is used by more than 10,000 restaurants, including many well-known enterprises such as chain restaurants like KFC, Burger King, and Chipotle, single restaurants like Yolks and The Regency Club, as well as a handful of dark kitchens (restaurants that exclusively offer delivery). Deliverect is even used by fast-moving consumer goods (FMCG) company, Unilever.
$65 Million Series C
Deliverect announced in a blog post the SaaS startup company raised $65 million in a Series C financing round led by DST Global Partners and Redpoint Ventures. Founders of the business and existing investors also participated. Deliverect previously raised €16.25 million ($19.5 million) in a Series B round last April; however, a valuation for the business was not disclosed.
Since its founding in 2018, the business has processed more than 30 million orders, averaging more than one million per week. According to the SaaS startup company, this is a 750% increase since April 2020 and equates to more than $1 billion in value. Furthermore, the blog states that with the POS management system, restaurants are able to increase revenues by 25% and decrease order failures by 80%.
While the SaaS startup has been able to thrive during a global pandemic, the COVID-19 pandemic has hit the restaurant industry particularly hard. Restaurants around the world have been forced to completely shut down in-person dining or reduce in-house capacity. As a result, people have turned to online food delivery services directly through restaurant websites or third-party delivery systems. Deliverect has capitalized on the times and can provide an essential service to the survival of restaurant businesses.
Zhong Xu, co-founder and CEO at Deliverect, said in a statement, “The hospitality world is in a historical moment of change and digitalisation, and the delivery sector has become crucial for the survival of this industry...Deliverect aims to become the global gateway for online food ordering and delivery, helping restaurants around the world to thrive online…”
With the new capital, the SaaS business plans to continue scaling its own platform to help restaurants grow, empower, and ease some of the difficulties brought on by the pandemic.
About the Author
McKenzie Carpenter is a graduate of Central Michigan University with a B.A.A. in Integrative Public Relations and French. McKenzie has previously worked for small businesses and nonprofit organizations.